The rise of the internet and social media has made growing your business easy and faster. It has let many small businesses spread the word to a larger demographic of people that they wouldn’t have been able to do before.
Bringing your business into the 21st century might be difficult if you don’t know where to begin, but it’s super easy to digitize your company, and fast.
Making a website
With companies like Shopify, SquareSpace, Wordpress and Wix it is now easier than ever to make your own website for your company. This is a great way to market your business and makes it easy for people to find you online and learn about your company and possibly become a customer.
Your website can also be a great way to express your own creative vision for your business. There are many free videos online that can teach you how to design your website in order to market your business in the best way. Your website is also a place to upload marketing campaigns, new product launches or other promotional content.
Social media is a great and easy way to digitally promote your company. Social media platforms like Instagram and TikTok are great ways to give your company a brand identity.
It gives you the opportunity to personalize your company through your activity on social media. This could include posting silly or casual videos on TikTok, or videos with viral sounds or filters.
You could post behind the scenes content of your company in order to tell the story of your company and allow your consumers to see a personal and real view of your brand.
Digitizing your brand could also be using other social media platforms and professional websites like Linkedin, newsletter and/or a podcast launch to create a bigger digital presence online. This is a great way to get your name out there in an easy and time effective way.
At KODD Group, we support you in the digitalization of your business by focusing on organic growth marketing. We are a new generation Media and Agency that promotes the know-how of people from the fields of fashion, beauty and culture. Our motto is Discovery!